Culture Collective is El Tony Mate’s platform for electronic music culture.
Through formats such as the Selected Sessions, the Producer Academy and the DJ Academy, we create authentic experiences, support emerging talent and bring people together through music.
Because El Tony Mate is more than just a drink. Electronic music has always been a central part of our brand. For us, it’s more than just a genre – it’s a culture, characterised by creativity, community and innovation. Through the Culture Collective, we want to give something back to this culture, create space for new ideas, nurture talent and bring people together.
Become part of the Culture Collective.
No events are currently scheduled.
EL TONY SELECTED SESSIONS LYON
Join the waitlist … On November 22, a new edition of the El Tony Mate Selected Sessions comes to life. An unexpected location. A carefully curated lineup. A limited number of…
Culture
EL TONY SELECTED SESSIONS NOORD
Culture
Culture
Culture
The Golden Tony Ticket is not your typical giveaway.It is the search for a content talent to take our community through the festival summer. We are looking for a creator or a…
Culture
Culture
Here we go: Culture collective by El Tony Mate goes into the next round. We have the privilege of welcoming the legendary French DJ OXIA with his hit Domino! He will do the honors…
Culture
Culture
THE OASIS - The hidden highlight at the Zurich Openair … The best-kept secret of the Zurich Openair is revealed: THE OASIS by El Tony Mate. Imagine: Moroccan riad vibes, twinkling…
What happens when you give an old Airstream, two DJs and a fridge full of mate free rein?Exactly: THE BACKSTAGE is created - a unique retreat for artists, hosts, organisers and…
Culture
Tacos & Techno – DJ Tennis Live in Zürich … What happens when a world-class DJ, a Mexican restaurant, and an intimate crowd come together? The answer: the very…
Culture
Culture
Culture
Barber & Beats - EDE live in Zurich … What happens when a DJ from Berlin cult label Innervisions, a barbershop and a few dozen guests come together? The answer: the second El…
Culture
Tacos & Techno – DJ Tennis Live in Zürich … What happens when a world-class DJ, a Mexican restaurant, and an intimate crowd come together? The answer: the very…
Arosa Electronica 2025 - what a week8 days. Countless dancefloors. One community. From packed club nights to raves at over 1800 meters - Arosa Electronica 20 25 offered an…
Culture
Here we go: Culture collective by El Tony Mate goes into the next round. We have the privilege of welcoming the legendary French DJ OXIA with his hit Domino! He will do the honors…
Culture
Here we go: Culture collective by El Tony Mate goes into the next round. We have the privilege of welcoming the legendary French DJ OXIA with his hit Domino! He will do the honors…
Culture
El Tony Mate thrilled in the Soundgarden tent at the Gurtenfestival 2024 … The Gurtenfestival 2024 is history - for four days, around 73,000 visitors celebrated on Bern's local…
We are proud to unveil our newest and largest event tent at Open Air Frauenfeld 2024, marking our debut as a partner at one of Europe's biggest hip-hop festivals. We couldn't be…
Calling all electronic music lovers! We're hyped to announce that we're teaming up with El Tony Mate as the Presenting Partner for Arosa Electronica! Join us for an epic mountain…
The 5th season is just around the corner! Of course, we'll also be there at the carnival in Lucerne and will provide you with the energy you need to celebrate from TAGWACH on…
The fascinating LILU light festival in Lucerne has been shining since Thursday evening, bathing the streets in a magical trance. Artists from all over the world present their…
The wait is over!The Badenfahrt is back and celebrating 100 years. We'll be there, too, of course. If you're so busy celebrating with your friends you can't remember where to get…
Summertime: Festival and Dayrave Season! Summer is here and with it the long-awaited festivals and dayraves! We are ready to support your events with premium bar furniture and…
Culture
DAY DANCE - 30TH OF APRIL 22 @sinnlicht, LU … We are going into the first round and are looking forward to trancing, enjoying and drinking some turbo tonys with you! Join us!
The SunIce Festival in St. Moritz combines breathtaking winter landscapes and a picturesque mountain backdrop with pulsating EDM beats. What could fit better than El Tony Mate?
Sörenberg Sounds Festival 2023 - An unforgettable experience! We are proud to have supported the first edition of this festival as main partner. More than 20 Swiss acts from…
EL TONY COSTUME CONTEST … We are looking for the best El Tony Mate costume of the carnival! The winner will receive a year's supply of El Tony Mate! Here's how you can win: 1️⃣…
The Bike & Sound Festival is a unique event that mixes bike races and concerts! During 3 days in the small mountain village of Champéry (Région Dents du Midi - Portes du…
El Tony Mate was a partner at the Hive Air Festival. Bass-hungry festival lovers made a pilgrimage to the top-class festival on June 11, 2022. Well-known acts and DJs, including…
The biggest techno festival in Central Switzerland invited to a historic rave on May 21 and 22, 2022 on the Lucerne Allmend in the first edition. Two stages with over 20…
Culture
DAY DANCE - 30TH OF APRIL 22 @sinnlicht, LU … We are going into the first round and are looking forward to trancing, enjoying and drinking some turbo tonys with you! Join us!
